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The Singapore Exhibition & Convention Bureau
This was a 3-month virtual social media campaign paid collaboration designed to highlight Singapore as the go-to global business event destination and Asia-Pacific node.
The key focus was to feature safety, trust and innovation in the destination as it works hard to 'return' to safe live, in-person events as well as successfully delivering virtual and hybrid event models.
Deliverables:
1 Instagram, LinkedIn and Twitter post every week per month (3 months)
Hosted a two-part 'discussion' series called 'Spotlight Singapore Series' on specific current industry themes with special guests from Singapore Tourism Board and expert event professionals
The key focus was to feature safety, trust and innovation in the destination as it works hard to 'return' to safe live, in-person events as well as successfully delivering virtual and hybrid event models.
Deliverables:
1 Instagram, LinkedIn and Twitter post every week per month (3 months)
Hosted a two-part 'discussion' series called 'Spotlight Singapore Series' on specific current industry themes with special guests from Singapore Tourism Board and expert event professionals